ABOUT
7+ years of experience working as a creative in the Advertising Industry. Focus on conceptualization to delivery across a wide range of advertising, social media and marketing platforms. Accustomed to fast-paced environments and working under pressure to meet deadlines. Organized and a hard worker with strong oral and written communication skills. Creatively push the design boundaries to achieve my clients’ vision.
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EDUCATION
University of Florida
B.S. in Advertising with Minor in Graphic Art
Gainesville, Florida - Main Campus
SKILLS
Photoshop, Indesign, Acrobat, Illustrator, Procreate, XD, After Effects, Adobe Creative Cloud, Dreamweaver, Incopy, Premier Pro, iMovie, Wix, Wordpress, Social Media, Facebook, Tik Tok, Instagram, Lightroom, Snapchat, Pinterest, Twitter, Linkedin, Word, Pages, Excel, Powerpoint, Keynote, Outlook, Slack, Skype, Zoom, Teams
EXPERTISE
Advertising, Art Direction, Branding, Concept Creation, Creative Campaigns, Digital Production, Graphic Design, Motion Graphics, Print Production and Social Media Creative
WORK EXPERIENCE
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ART DIRECTOR
SAATCHI & SAATCHI | NEW YORK, NEW YORK
Jan 2020 - Present
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As part of the creative team, tasked with creating campaigns and designing advertising collateral for Toyota on a national and regional scale. Part of the entire creative process from conceptualizing to designing and executing the final product. Work closely with vendors and creators to see that our vision comes to life. Specialize in digital, broadcast, print, out-of-home and social media advertising.
DESIGNER
MIND GYM | NEW YORK, NEW YORK
Mar 2018 - Dec 2019
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As part of the creative team, tasked with creating concepts, designing training materials, and finalizing design comps for clients. Specialized in using brand guidelines to create customized design collateral such as handouts and presentations. Worked directly with clients to ensure the end product was in line with their vision.
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DESIGNER
KBS | NEW YORK, NEW YORK
July 2017- Mar 2018
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Worked closely with producers and the creative team to finalize and oversee design comps for creative campaigns. Tasked with re-sizing digital and print ads to specific technical specs and optimize assets for digital use for companies like BMW, Vanguard, Windstream, Boars Head, American Express, etc. Also tasked with creating in-house agency fliers for company-wide events.
ART DIRECTOR INTERN
FOX SPORTS | GAINESVILLE, FLORIDA
Jan 2017 - Apr 2017
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Created a campaign and re-branded Exactech, Inc. Built brand awareness for Exactech Arena at the Steven O’Connell Center at the University of Florida. Acted as lead Art Director responsible for creating and designing social media geotags, print ads, storyboards, and a micro-site. Visually brought ideas to life through art direction and graphic design.
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ADDITIONAL EXPERIENCE
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ART DIRECTOR
RETREAT Magazine | LOS ANGELES, CALIFORNIA
May 2016 - Jul 2017
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Created art work, social media ads, house ads and graphics for a fashion, travel and lifestyle magazine. Oversight for the art, graphics and creative team. Responsible for compiling spreads and ads, approving photo resolutions, and preparing and finalizing issues for production.
ADVERTISING INTERN
OMD AGENCY | LONDON, ENGLAND
Jan 2017 - June 2017
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Created an advertising campaign for Pepsi Max in London, England in partnership with OMD Agency. Tasks included generating and analyzing UK market data, penetrating a new target audience and pitching all findings to Pepsi Max. Created all graphics for presentations including, PowerPoint slides and infographics.